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The State of Adventure Gaming Adventure Sales Figures All sales figures were provided by PC Data and are for the month of March 2001. These sales figures do not reflect international or online sales.
To provide a point of comparison, below are the sales figures for two of the most heavily advertised nonadventure games of the year.
Curiouser and Curiouser
Whipping Boy of the Month You know them, and as frustrated adventure gamers calling their technical support desk and sitting on hold have discovered, you dislike them ... that's right, we're talkin' 'bout UbiSoft. Between Stupid Invaders and now Myst 3, their PR department has already captured the "Clueless" marketing award for this year. Internal policy seems to dictate that "children should be seen and not heard," as constructive criticism concerning their inept marketing of adventure games has been met with negativity on their part and, in fact, certain high-placed individuals have asked that we not provide them with any more information concerning the wants of adventure gamers. Who cares what we want, we are sheep who will be led to slaughter. For a heavily advertised game like Stupid Invaders to sell only 2,454 copies during the first month of release (figures provided by PC Data) is an embarrassment that can easily be explained by UbiSoft's insistence on advertising the game to nonadventure readers at Next Generation magazine and PC IGN. Though they had the European distribution rights to In Cold Blood, they passed on the North American distribution rights. One can only speculate that either they did not know how to market the game or they believed that an adventure game sans the toilet humor would not sell to Americans. By the way, In Cold Blood, which probably has one-tenth of the advertising budget of Stupid Invaders, sold 2,500 copies during the first month of release. As for Myst 3, it will sell half a million copies on name recognition alone, not because of any innovative marketing on behalf of UbiSoft, for they have neither developed nor financed the game, they only bought the company that put the sweat into the product.
We have yet to even mention their unbelievable marketing decision to release the localized European version of Myst 3 at least four months after the North American release, a marketing blunder that has alienated their European fanbase. The delay is probably a blessing in disguise, though, for, as American adventure gamers are discovering, a major gaming company has once again foregone quality control in favor of the almighty dollar. Yep, the biggest adventure release of the year is a nightmare to install, and gamers across the newsgroups and forums are speaking volumes. From the official support FAQ for Exile:
Well, that's a simple solution--not. UbiSoft's answer: we will release a patch on our website. My question: why wasn't the game released in a playable state? There are also other minor problems being reported: an inability to exit from the game, system crashes, and soundcard incompatibility. The consumers complaining now are hardcore gamers who know how to work around some of these inconveniences, but what will happen when the general public faces these problems? Thousands of returns, that is what will happen. If ever a company was in need of a clue ... All That Glitters Is Not Gold --Or Is It?
Yes, we did review the gold master, or final version, of Gilbert Goodmate, but in a gutsy business decision that I believe is unprecedented in the industry, the game's developers responded to criticism that had been directed toward the game and resolved to correct the problems by remastering the final version of the game. So now when the new and improved version of Gilbert Goodmate is released, some small bugs will have been corrected, much extraneous dialogue will have been cut, and Gilbert's walking speed will have been increased. Kudos to the developers for improving a game after the gold master had already been pressed, especially when too many larger publishers won't hesitate to release a buggy product that later needs to be patched. Now, in response to the over 1,400 readers who have already downloaded the Gilbert Goodmate demo, many of whom have asked for information on how to order this game: Gilbert Goodmate and the Mushroom of Phungoria will be published in the UK on June 8th by FastTrak Software Publishing Ltd at a price of £29.99 and can be delivered worldwide. The official Gilbert Goodmate website is now up and running providing product information, latest news, and an active adventure community. E3--Small-Breasted Women Need Not Apply
Since Just Adventure will not have a "war room" on the E3 floor, don't be surprised when some of the smaller sites publish "scoops" before JA, as they will appropriate their "exclusive" updates from the news wires and software web sites. As for us, we have meetings scheduled with Arxel, Cryo, Dreamcatcher, Electronic Arts, Her Interactive, Konami, LucasArts, and Sega, among others, and after the convention, rest assured that we will have more adventure-related interviews, news items, and inside stories than you could wish for in your wildest dreams. In fact, we have just lined up an exclusive interview with Charles Cecil to talk about his upcoming Broken Sword 3. Now, just to prove that we strut our stuff for good reason, here's a tidbit to whet your appetite: Microids will be showing exclusive screenshots to JA and announcing the production of Amerzone 2 at this year's E3. Are There Any Naked, Gun-Toting Bunnies in Your Game? A developer would have to be out of his mind to attempt to produce a mature game directed toward intelligent adults. Nary an American publisher will touch a product unless there is bloodshed aplenty or cute little animals hopping around. So why would Rob Landeros and Dave Wheeler, the creative geniuses behind Tender Loving Care, The 7th Guest, and The 11th Hour, once again attempt to broach the adult marketplace with their new full-motion-video game, Point of View? According to Rob:
If you are one of the thousands who enjoyed Tender Loving Care, do yourself a favor and visit the PoV website and show publishers that we do want some variety in our games. That's Me in the G-String Those who like a little skin with their adventure games need look no further than the May issue of Maxim magazine (or you could just go here). For those who lead a sheltered life, Maxim is a toned-down version of Playboy aimed at the 17-to-25-year-old male. Never did I imagine that Just Adventure would be featured in a major publication that worships nude female celebrities, but I guess that's the price I pay for hiring such sexy female adventure reporters (little do they know that part of the deal for our mention was that they will participate in an "Adventure Gamers at the Beach" photo shoot). In the interest of equal time, we understand that we are next to be featured in Blue Boy. Note to Tom, Ray, Adam, Eric, and Matt: you may want to start working on those tans. We Don't Want Your Steenkin' Money
Believe me, if I weren't prohibited from entering, I would already have about 20 submissions using multiple email addresses and aliases (don't tell the Time Warrior 2 people I said that). Are Just Adventure readers all independently wealthy, or do you have sugar daddies buying you every new adventure release? We give away a game with a retail value of $19.99 and we get 800 entries; we give away $1,000 cash and no one cares. You people are really being difficult (and, yes, I know that the contest is only open to U.S. and Canadian residents). Why Doesn't Anyone Ever Remake Bloodwings or MTV's Club Dead? Normally, for obvious legal reasons, we refuse to publicize fan sites that have created adventure games based on copyrighted characters. Personally, I believe that the creation of these games is further proof that publishers are still not hearing the buying public and instead are sucked into the misconceptions propagated by the action-oriented gaming magazines. But are you going too far when you publicly acknowledge the remake of a classic game like King's Quest 1, as Tierra Entertainment claims to be doing? We asked Roberta Williams, former owner of Sierra, for her thoughts:
We will keep you updated. That's Me in the G-String--Part 2 In late May/early June, we will be featuring what we believe will be the world's first live 3D adventure chat room. Sponsored by Cryonetworks, our 3D chat room will be allow you to enter a time machine that will then transport you to the Middle Ages. Once there, you can choose your avatar and wander around a medieval atmosphere as you interact with gamers from around the world. The more adventurous will want to scan a headshot to put upon their avatar's shoulders. From the various rooms of the 3D world, you will be able to view demos, link to the JAVE and other JA features, and chat live with another gamer. Take a look at the fabulous screenshots we have provided below, and then, if you are still not interested, you don't have a pulse.
Serverice with a Smile As Just Adventure's popularity has grown, the small servers we have been using have had difficulties supporting our increased readership. As of June, we finally will have all of our adventure gaming goodness--Just Adventure, the JAVE, and the JA Forum--on one dedicated server so we will no longer be afflicted with the downtime and server crashes that have become so commonplace over the past four months. In fact, we will be utilizing the same company as Ziff-Davis, so if we do go down, we're taking Gamespot with us. Don't Touch That Dial!
My, You Have a Big Stinger I can't yet mention a name, but I have recently had some wonderful telephone conversations with the most famous name in adventure gaming--S ... oops, I almost gave it away. Anyhow, we will soon be publishing an interview with Sc ... dang, it's hard not say that name ... and are even speaking with Sco ... sorry ... about a possible monthly feature for Just Adventure. I know this one is pretty hard to figure out, so here is another clue: back in the days when gaming magazines actually cared about adventure gamers, Scor ... man, it's hard to not say that name ... used to write a monthly column on adventure gaming and was in many ways an inspiration for Just Adventure. On a totally unrelated note, has anyone yet seen The Mummy Returns? I was just wondering about that new character--The Scorpia-n King. Does anyone know when the WCW is scheduled to return to television? My favorite wrestler was Sting. I love it when he takes down his opponent with his Scorpia-n Splash move. Did you know that when you go to the beach ... Red Herrings--Odds and Ends Until Next Time Don't look for Simon 3D to be released anytime soon. Rumor has it that much fine-tuning is needed before we see this comedy of errors. Riven had the largest returns-to-purchase ratio of any game in history. Will Myst 3 suffer the same fate since UbiSoft thought it wise to heavily advertise Exile in magazines and sites with a predominantly male readership in the 17-to-25-year-old range? On the other hand, if Myst 3 is an unqualified success, will the gaming magazines blame Exile for the newest death of the adventure genre if there are numerous poorly designed Myst 3 clones? Why don't these same magazines ever point a finger at Doom or Quake when the innumerable cheaply made first-person shooters are released? |